Ford stops deployment of GoRide Health and says focus on autonomous vehicle

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Despite ambitions posted a few months ago, Ford finally abandons GoRide Health, the on-demand transportation service for people to go to a hospital, medical office or other health center without being in a medical emergency.

Last May, the manufacturer announced the expansion of this service. After Detroit, Toledo and Ohio City, the service was to be deployed in North Carolina, Louisiana, Texas and California, with the goal of completing hundreds of races every day by the end of the year. But in the next few weeks, GoRide Health will no longer exist in Detroit, Toledo, Dayton, Cleveland and Cincinnati, according to US media TechCrunch.

Expansion forecasts were not just geographic. GoRide Health was to complement public transportation, starting with Ohio. The goal is to put in place an on-demand transportation service that allows residents to access the transit system.

Ford concentrates its efforts in the autonomous vehicle

Surprisingly, Ford will focus the development of GoRide Health in Miami, where the service has not yet been launched … And the manufacturer will focus on autonomous vehicles. But Ford does not say much more. "What we learned with GoRide Health led to a change in strategy, Ford simply explained to TechCrunch. We are moving forward to Review the potential of autonomous vehicles to improve access to transportation for people with reduced mobility ".

The automaker focuses a lot of its autonomous vehicle development strategy around business model that can be launched. Ford is looking for the best marketing strategy for these vehicles through different drivers with partners like Walmart and Postmates or Domino's Pizza.

In parallel, the automaker has invested $ 1 billion in Argo AI, a start-up specializing in HD mapping and autonomous driving systems. More recently, the builder has acquired Quantum Signal whose teams specialize in digital simulation and software development to control robots remotely.

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